When Orange Sleep set out to launch their luxury mattress brand, they needed a strong identity and messaging to stand out in a competitive market. Their challenge was to create a cohesive brand experience that captured their ethos of “restful luxury” while driving online conversions.

I tackled this project by blending cutting-edge tools with strategic design:

• AI-Powered Creativity: For the first time, I used AI to generate impactful hero images that instantly conveyed the brand’s essence.
• Messaging That Converts: I crafted compelling, results-driven copy to clearly communicate the benefits of their products, from ergonomic support to risk-free trials.
• Shopify Expertise: I built their e-commerce platform on Shopify, combining sleek design with seamless functionality for a frictionless customer experience.

The result was a polished, high-converting website that not only defined Orange Sleep’s brand but also positioned them as a leader in luxury sleep solutions.